We develop tools to improve credit scores

Joe Bayen

CEO & Founder

Former CEO and Founder of ICS Mobile Inc., creator of the pioneer iPhone app discovery platform, “Free App A Day”, which was downloaded over 12 million times and generated over 200M installs for various notable partners including Zynga, Supercell, Machine Zone, Disney, King, EA Mobile and Kabam.

Over 10 years of experience specializing in user acquisition, mobile app monetization and strategic partnerships. Prior to launching Lenny Credit, Inc., Joe held an EIR position at VC fund Science-inc, assisting with mobile growth strategies as well as the development of Refame, a vine and Instagram influencer platform acquired by Famebit.

Francesco Matteini

CCO & Founder

Francesco Matteini is the Chief Compliance Officer of Lenny. For the last eleven years, he has designed compliance systems and obtained regulatory approvals for innovative products in the financial services sector, including the first broker-owned social media platform focused on trading and investing. Francesco helped launch TradeKing and Zecco as their Chief Compliance Officer; he then helped merge them into the sixth largest online broker in the US with 500,000 customers and $2.6 Billion is assets. Francesco holds a Masters in Public Administration from Harvard University’s John F. Kennedy School of Government and a J.D. from Italy’s Università degli Studi.

Samuel Ribas

CTO & Founder

Samuel Ribas is the Chief Technology Officer at Lenny. He was formerly a producer, designer and developer in the video game industry.

Specialized in Software Engineering, Sam has been building software his entire career for private banks, public departments and global companies. Previously at Miniclip.com, Sam built multiplayer mobile games that were acclaimed by millions and won several industry awards.

Over the course of his career, he has developed and led multidisciplinary teams of developers, artists and designers in building mobile games generating well over 100 million installs to date. Sam has a proven track record of designing and building scalable, distributable systems and apps with high availability.

Mimi Nguyen


Mimi Nguyen was formerly the SVP of Finance & Operations at Science Media, where she was an integral player in the operational and financial management of a series of startups in the eCommerce and growth technologies industries that comprise Science’s owned and operated company portfolio as well as M&A support and integration of new investments. Prior to that, she was the VP, Accounting and Finance at FOX Interactive Media, overseeing the FOX internet media companies, including MySpace. Her ability to partner with leadership teams to formulate and implement business strategies, financial processes and controls has been instrumental in several large-scale organizational restructuring, merger and acquisition, and process re-engineering efforts, including the sale of Myspace to Specific Media in June 2011 and the acquisition of PlayHaven’s assets by Science in September 2014.


Melissa Monte

Vice President of Media

Jorge Pereira

Lead Mobile Engineer

Shane Michael

Website Lead

Claudio Santos

Lead Backend Engineer

Victoria Valenzuela

Customer Success

Mike Jones

Advisor / CEO Science-Inc

Paul Spiller

Advisor / COO & President at Acorns
Robert Hughes - Lenny Credit advisor

Robert Hughes

Advisor / Former President & CEO Pan America Bank acquired by Beneficial State Bank

Lenny Credit, Inc.

1447 2nd St.
Suite 200
Santa Monica, CA 90401